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2021 National Child Nutrition Conference

Thursday, April 22

USDA National Breastfeeding Promotion and Support Campaign for Millennial WIC Moms

1:40 pm - 2:40 pm Eastern | 12:40 pm - 1:40 pm Central | 11:40 am - 12:40 pm Mountain | 10:40 am - 11:40 am Pacific

Get an overview of USDA’s campaign, which supports breastfeeding moms with comprehensive, current and culturally appropriate messaging, materials, and a website. Campaign goals encourage initiation and continuation of breastfeeding; increase knowledge and ability to breastfeed; increase referrals to WIC; and provide technical assistance in the promotion of breastfeeding.

Presented by

Valery Soto

Valery Soto, MS, RDN, CLC

Nutritionist, USDA Food and Nutrition Service

Olivia Newman

Olivia Newman, MPH, RD

Program Analyst, USDA Food and Nutrition Service