2017 Friend of CACFP Award


Gail Birch, CEO Provider's Choice, Minnesota

2nd_Gail_edited.jpgThe care, development and health of children has been Gail’s focus for over thirty years, 25 of them as CEO of Providers Choice, a company with annual revenues of over $24,000,000, which she founded in 1985.

Providers Choice (PCI) represents 5000 Family Child Care Providers and Centers serving 52,000 children. PCI’s mission is to insure the health and wellbeing of children in day care, to stretch and support caregivers and to promote childcare as a profession.              

Gail has been a catalyst in growing Providers Choice to become the largest CACFP sponsor in the United States. She is leading the charge against childhood obesity with innovative training in Nutrition most recently implementing Health and Wellness in the Day Care setting and bringing in local chefs to create a nutrition program that can be a model nationwide.

Gail served on the National CACFP Sponsors Association board from 1990 to 1999 and as President from 1995 to 1998. After taking a break from the board Gail was re-elected to the board in 2002 and served a second term as President from 2004 to 2007. She also served as Secretary from 2010-2013 and has served as Website Chair since 2005.

Over the years Gail has served on many committees and task forces. She was invited to the White House by President Clinton to participate in the first White House Conference on Child Care, she served on the USDA 5-star Child Nutrition Task Force, and the USDA Paperwork Reduction Task Force.

The Sales and Marketing Executive of Minneapolis awarded Gail the Women in Business Career Achievement Award in 1994.